elmex Sensitive Professional Repair & Prevent

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elmex Sensitive Repair & Prevent Zahnpasta | toothpaste

The campaign to launch elmex Sensitive Professional Repair & Prevent convinces sensitivity sufferers and underlines that elmex makes expert care simple.

In the integrated campaign Y&R GER benefited from a convention breaking insight:
Even though there is a strong desire within sensitivity sufferers to understand the cause of their toothache, no other brand talks about it.

To help sufferers elmex named a key cause of sensitivity: open tubules exposed by gum recession. And showed how to solve it with elmex Sensitive Professional Repair & Prevent.

elmex Sensitive Repair & Prevent | sensible Zähne, sensitive teeth

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